Master Tide

human society.”1 Even at the crest of its fame, Understanding Media was a book more talked about than read. Today it has become a cultural relic, consigned to media studies courses in universities. But McLuhan, as much a showman as a scholar, was a master at turning phrases, and one of them, sprung from the pages of the book, lives on as a popular saying: “The medium is the message.” What’s been forgotten in our repetition of this enigmatic aphorism is that McLuhan was not just acknowledging, and celebrating

Studies in Political Psychology and Public Opinion General Editors James H. Kuklinski University of Illinois, Urbana-Champaign Dennis Chong Northwestern University Editorial Board Stanley Feldman, State University of New York, Stony Brook Roger D. Masters, Dartmouth College William J. McGuire, Yale University Norbert Schwarz, Zentrum für Umfragen, Methoden und Analysen ZUMA, Mannheim, FRG David O. Sears, University of California, Los Angeles Paul M. Sniderman, Stanford University and Survey Research

translation by stimulus meaning. We could hope, e.g., to translate 'The tide is out' by a rough matching of stimulus meanings; not so 'There is a famous novelist on board'. Viewing the graded notion of observationality as the primary one, we may still speak of sentences simply as observation sentences when they are high in observationality. In a narrow sense, just 'Red' would qualify; in a wider sense, also 'Rabbit' and 'The tide is out'. It is for observation sentences in some such sense that the notion

ring is a gift you’ll cherish for life. Come with me, then, to one of Southern California’s least known and most intimate beaches. It is a good walk from the car down the path cut deep into the steep cliffs that protect the narrow stretch of sand and tide pools. It was here, only a mile from Seal Island, that my story begins. Or, at least, so I originally thought. My wife, fifteenyear-old daughter and I were spending the day with my daughter’s best friend and her parents. We’d known each other for a

Préparez les questions de recherche, les hypothèses à tester (et a priori) et la liste des informations à recueillir pour le problème de recherche suivant : « Quels sont les motivations et freins pour les jeunes étudiants européens à venir faire un master en gestion dans mon université ? » Quels sont les avantages et les inconvénients des informations obtenues par une méthode d’observation, comparés à ceux d’une méthode par questions directes ? Comparez les mérites respectifs d’un échantillon probabiliste

Préparez les questions de recherche, les hypothèses à tester (et a priori) et la liste des informations à recueillir pour le problème de recherche suivant : « Quels sont les motivations et freins pour les jeunes étudiants européens à venir faire un master en gestion dans mon université ? » 6. Quels sont les avantages et les inconvénients des informations obtenues par une méthode d’observation, comparés à ceux d’une méthode par questions directes ? 7. Comparez les mérites respectifs d’un

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qualitative jump from one type of network to another requires the development of automatic image analysis techniques. These techniques, which are starting to come onto the market, are able to identify an abandoned package or even suspect behaviour in a tide of images that goes beyond the human capacity for observation. Ensuring Transport Safety All modes of transport of people and goods have been hit by terrorism: oil tankers and cruise ships, ferries, commercial planes, public transports, road and

to an advertiser. The lesson couldn’t be clearer: if you’re going to attack another journalist, don’t pick on one with a vast circulation and the ability to make you look like a complete twat in a magazine that all your mates read. I’d taken on the master, and lost. Game over. I sent Hislop a letter congratulating him on his win, but explaining that for future reference accusing a new media hack of being in the pay of Google is like saying a motoring journalist is in bed with the internal combustion

find a way to solve it. Certainly they could make it easier to legally immigrate to the US. Sadly, some people wait as long as 10 years to go through the process legally. Why not make it easier to enter the country legally, and thus perhaps stem the tide of those who try to cross the desert in the dead of night? Comment on the newspaper’s website I am writing a letter based on the cartoon that I saw recently in your newspaper. It was dealing with the immigration laws that have just been passed in Arizona