My Major Company

demander moyen(ne) être conscient (de) B become belong (to) boost brand name broken down business trips devenir appartenir (à) propulser / hausser / faire remonter en flèche marque tombé(e) en panne voyages d’affaires C cheap check commonly company computer conduct confer (with) consumer convenient country pas cher vérifier couramment / fréquemment entreprise ordinateur mener / diriger conférer / accorder (à) consommateur pratique / commode pays 8 A109 LX PA 00 5 8 A109 LX PA 00 07

vraiment où nous allions », explique Michaël Goldman, président de My Major Company (MMC) et fils de Jean-Jacques Goldman. « Nous avons été surpris et encouragés par la réactivité des internautes (70 000 € en 45 jours). Un an plus tard, il devenait le plus gros vendeur de l'année avec 800 000 copies échangées». Le chanteur Grégoire était encore un parfait inconnu en 2008, lorsqu’il réussit à convaincre 347 membres du site My Major Company d’investir 70.000 euros dans la production de son premier album

revenue for the year 2010 was $24 billion which puts the company amongst Fortune’s global 500 (ranking at number 378). Let’s analyze the company’s behavior on the French market both externally and internally. I) External analysis Potential entrants: Weak KFC is in development in France Porter’s forces Industry Competitors: Quick, KFC, sandwich shop, Pizza hut, Domino’s Pizza … Suppliers: Food industry, Multinational company Buyers: unfaithful Substitutes: Sandwich,

the company introduced a major reorganisation of its business, involving a rationalisation of existing structures and a diversification into new markets - many of them overseas operations. Between 1993 and 1995 the company reduced management layers from eleven to five, and 33% of white-collar jobs were eliminated, bringing a saving of £40 million. However, senior management were conscious that if the organisation was to transform itself into a successful, high-performing international company, a fundamental

supports d’expression mobilisent des milliers d’internautes qui nourrissent un peu plus chaque jour la toile ; l’auteur comptabilisant 9 millions d’inscrits sur My Space, 3 milliards de photos sur Flickr et pas moins de 100 millions de blogs dans le monde. Ces données révèlent la richesse culturelle qu’offre l’internaute à ses pairs. My space représente l’aire de diffusion des amateurs de musique. Par ailleurs, cet espace de stockage et de promotion est partagé entre amateurs et professionnels

and attractive for a takeover. Pfizer Inc. is the world's premier biopharmaceutical company engaged in the discovery, development, manufacture and marketing of prescription medicines for both humans and animals. The company operates in more than 150 countries. It is headquartered in New York City, New York and employed 81,800 people as of December 2008. VicuronPharmaceuticals Inc is a biopharmaceutical company focused on the development of anti-infectives for both hospital-based and community-acquired

become technically good enough and also accepted to work with the flamencos in Spain? LA MEIRA: If you're really good, you can get into a company in Spain and that just has to do with being a really good dancer, just being good enough to do it. Also, having luck and having a connection of some sort is helpful. I got my first job through a connection through my teacher. |    FLAMENCO DEFINED |  | |Tablao: |  | |1. Raised wooden stage for flamenco| | |dancing

ROLE OF CULTURE Hodgetts−Luthans−Doh: International Management, Sixth Edition II. The Role of Culture 4. The Meanings and Dimensions of Culture © The McGraw−Hill Companies, 2005 Chapter 4 THE MEANINGS AND DIMENSIONS OF CULTURE A major challenge of doing business internationally is to adapt effectively to different cultures. Such adaptation requires an understanding of cultural diversity, perceptions, stereotypes, and values. In recent years, a great deal of research has been conducted

means called self-service. Examples of self service are Internet sites. However, In the Internet era, a challenge has been to maintain and/or enhance the personal experience while making use of the efficiencies of online commerce. Writing in Fast Company, entrepreneur and customer systems innovator Micah Solomon has made the point that "Online customers are literally invisible to you (and you to them), so it's easy to shortchange them emotionally. But this lack of visual and tactile presence makes

 Humanitarian  Aid ©  Pierre  Micheletti,  October 2010              PREFACE   During  my  recent  trip  to  Afghanistan,  I  was  struck  by  seeing  in  many  streets   of  Kabul  huge  billboards  with  logos  of  USAID  and  a  major  international  NGO   describing  their  partnership  on  an  assistance  program.   Since   then,  last