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Emerging Trends in Social Commerce
What’s Working & Why August 31 2010 Dr Paul Marsden Digital Ethnographer Syzygy Group

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social media

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social commerce

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“if I had to guess social commerce is the next area to really blow up"
Mark Zuckerberg August 23rd 2010

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Meet Blair | Social Commerce Star - “Haul Video” Queen

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Meet Blair | Social Commerce Star - “Haul Video” Queen

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Social Commerce | Helping people connect where they buy, and buy where they connect

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social commerce social media + e-commerce

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ROI
Money In Money Out

Social Commerce | Solving the Social Media ROI issue

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conversation

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convers ion

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convers ion

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e-commerce

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f-commerce

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Social Commerce | Solving the Social Media ROI issue...

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Social Commerce | Solving the Social Media ROI issue...

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Social Commerce | Solving the Social Media ROI issue...

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Social Commerce | Solving the “Does My Butt Look Big in This?” Problem

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Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem

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Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem

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Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem

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Social Media vs Social Commerce: Solving the “Does My Butt Look Big in This?” Problem

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Social Commerce | Using Social Intelligence to Make Smart Shopping Decisions

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“A wise man learns by the experience of others; a fool, by his own”

Social Commerce | Using Social Intelligence to Make Smart Shopping Decisions

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Social Commerce | Emerging Trends

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Emerging Social Commerce Trend 1 Beyond E-Commerce - O2S (Online 2 Store / LBS)

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Emerging Social Commerce Trend 2 Beyond Acquisition - Loyalty Platform

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Emerging Social Commerce Trend 3 F-Commerce “Tryvertising” Campaign Stores

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Emerging Social Commerce