Commentaire de pub I) Description
This document is an advert for a French brand of glasses, Krys. On this picture, we can see a little girl, who is about nine or ten years old. She has ginger hair and she has freckles. She also wears red round glasses. On the left, we can read “Before, I had freckles”. We can also see that the slogan of the brand is “You will love yourself”. II) Cibles
The main targets of this advert are women, especially mothers. When a little girl sees this advert, she may not focus on the slogans but mainly on the glasses. They are red, so it’s the first thing you see on the picture.
This advert is also destined to all women. Indeed, this advert says that if you buy glasses from Krys, all your defaults will be hidden, and you will look beautiful. That’s what all the women want! III) Efficace?
We can suppose that the little girl wears glasses in order to hide her freckles. That’s probably why she says “I had freckles”; she means we can’t see them anymore thanks to the glasses.
The girl seems to have some assurance in her look, assurance that she wouldn’t have if she didn’t wear glasses. This advert says- that those glasses make you a perfect face.

IV) Pourquoi avoir choisi cette pub ?
I think this advert is very cute because of the little girl on the picture. Moreover, I thought that the slogan were very interesting to study. Finally, I’ve already seen this advert in a lot of magazines two or three months